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Richard M. Kettley
Kettley Publishing Co. has a NEW NAME
 
Advisys, Inc.
 
Ownership and Management have NOT CHANGED
 
Our committed desire to serve you has NOT CHANGED
When I founded Kettley Publishing Company in 1979, little did I know the company would one day grow to become a leading provider of needs analysis, client education and compliance solutions to financial services professionals and top financial services companies.

As the company began to grow, so did the professional talent I was able to attract along the way. With our shared creativity and insight, we have expanded our product offerings and grown the company nationwide through the loyalty of thousands of satisfied users.

We are proud of our accomplishments, but mindful that the industry, companies and individuals we serve undergo continual change. To fulfill our role as a trusted partner in their success, we must be forward-looking.

That is why we've developed what is arguably the most powerful and modern needs analysis solution available today. It is the only enterprise solution that combines needs analysis, client education and presentations into a single, integrated application.

Enterprise tools give corporate managers complete control over the application's content, configuration and branding. Business rules facilitate intelligent client analysis and proposal generation. Compliance automation allows staff to instantly review, approve and upload changes to the application. Reporting features let managers track usage and measure the effectiveness of training and marketing programs.

The application is mounted on a state-of-the art web services platform that affords integration and interoperability with other proprietary and third-party applications. This enables providers to achieve their goals for straight-through processing.

What's more, we've only just begun. We envision many more breakthrough solutions to help our users improve sales and customer satisfaction, increase productivity and enhance profitability.

Welcome to Advisys.

Richard M. Kettley, JD, CLU, ChFC
President and Chairman
Advisys, Inc.
Back Room Technician



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Back Room Technician® — Sales Edition (BRT/SE)
"Everything You Need to Sell More Effectively"
The Back Room Technician — Sales Edition is a fully-integrated, seamless program that does the work of several sales support programs. With over 600 easy-to-understand reports, including high-resolution illustrations, diagrams, and graphs, in addition to a number of powerful simple-input calculators, the BRT/SE has become the tool of choice for over 65,000 financial planning professionals and many Fortune 100 financial services organizations. [see "Success Stories"] Back Room Technician SE Screen Shot

The Back Room Technician can be used throughout the sales process...
  • Save time and improve prospecting results with hundreds of today's most popular financial topics to generate prospect interest, get appointments, and close sales.
  • Quickly establish credibility in appointments with pre-set template presentations, saving you precious time and money.
  • Create needs analyses that focus on specific needs with minimal input requirements and easy-to-understand, powerful output (available only for the Back Room Technician — Sales Edition.)
  • Generate more sales with professional-quality, compelling sales proposals, complete with personalized title page, table of contents, and compliance-required disclosures and disclaimers.
  • Use information relevant to selected target markets, or for specific product solutions, to stay in touch with clients and develop opportunities for cross-sales and getting referrals.
Bottom Line... More Sales — Larger Sales — Less Time!

Back Room Technician Features
  • Proven Knowledge Base: financial concept illustrations that provide professional-quality, compelling presentations in minutes. [see list of topics]
  • Enhanced Interface: places the most frequently used features right at your fingertips. [see more]
  • Powerful Search Engine: the all new multiple search criteria helps you locate reports quickly and effortlessly. [see more]
  • Online Updates: receive Advisys software updates across the Internet. Simply, connect to our online update report server straight from your desktop. [see more]
  • Full Range of Sales-Oriented Features and Functionality: work within a specific market, work within the steps of the sales process, use pre-set templates, and much more.
Single-Needs Analysis Sales Modules
The Back Room Technician — Sales Edition now adds true calculating power to the Back Room Technician. The Back Room Technician — Sales Edition includes a series of single-needs analysis sales modules that focus on specific client needs with minimal input and powerful output. [click here to view the BRT/SE preview website]

Back Room Technician SE Single Needs Sales Modules
Other Key Back Room Technician Features
  • Work with Templates: Based upon input from our most successful subscribers, many of the most frequently used reports have been included in BRT/SE as templates. These "pre-set presentations" are ready to use "as is," or you can modify them to meet your particular needs. You can even create your own templates. [see more]
  • Coordinate with the Sales Process: For any step of the sales process - from approach to follow-up and review - you can quickly find reports that are appropriate and have been proven effective for that part of the sales process. [see more]
  • Work within Markets: An extremely valuable feature in the BRT/SE is the ability to quickly identify information that's relevant and timely for specific target market groups. Simply select a market segment and a number of suggested reports that are appropriate for that market segment will appear. Another example of just how simple and fast BRT/SE is. [see more]
  • Report Search: Locate reports by topic, by title or by using the key word search feature. [see more]
  • Presentation Builder: Stylize your presentation with: [see more]
    • Personalized Title Page
    • Table of Contents
    • Disclosures and Disclaimers
    • Choice of "Stationery" Graphics
    • Input/Revise Data as you Build
  • Extended Help: A number of support tools are available to help answer questions about the Advisys Software: [see more]
    • Getting Started
    • Comprehensive Help
    • Tip of the Day
  • Technical Support: Contact our technical support team at 949.752.8613, Monday through Friday from 7:30 AM to 4:30 PM PST (except on major holidays.) We also offer an online technical support, interactive knowledge base, online chat and 24 hour email support.

Back Room Technician — Sales Edition Subscription Options
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  Subscribe Now

Subscription Renewal
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